FAQ: How Do I Promote My Blog?

You can actually find an answer to this question in several different
areas of Blogger. It just takes a few minutes to find.

Help center on Blogger.com if you do a search for the word promote in
the search engine provided.
http://help.blogger.com/bin/answer.py?answer=42377&topic=12454

Many of the Top Contributors have written blog articles to help other bloggers regarding promotion and traffic. Here is just one example...
http://mishkatestrun.blogspot.com/2007/04/my-solution-for-getting-traffic.html

Mishka
Official Blog*Star
Testing Blogger